Hello there, and welcome to an intern’s journey of the Rice field.
The Summer 2016 Interns: Charissa
(me), Sherlyn, Joey and Ken
away in a quaint street of Tanjong Pagar is the Rice family – a diverse group
of people from all walks of life. Here, you’ll find the quirkiest, funniest,
and most caring individuals hard at work.
second year business undergraduate at Singapore Management
(SMU), I decided to spend my summer there to learn PR.
reading this post, you might already know a little about PR. Bear in mind
though that not many do and the usual questions that come our way sound a
little like – What is PR? How can you learn PR? Don’t you just talk to people?
seriously... What do you do?
now as a 11 week old PR ‘specialist’, I have been equipped with all the
important skills to write bylines, organise events, pitch interviews, and
monitor the news. But apart from all that, the true essence of PR dwells deeper
into managing clients and working alongside the media.
I’d like to think we do all of that ..)
Communications is a fast-growing agency but it is also a place of self-growth.
As the saying goes, “Give a man a fish and you feed him for a day. Teach a man
to fish and you feed him for a lifetime.” Beyond technical skills, I’ve picked
up a couple of life tips along the way:
1. Taking charge of your learning
an agency and it holds many accounts. If you are interested in a particular
project/client – SPEAK UP. Let them know you are keen to be a part of it and
Rice will give you that opportunity to contribute. Be willing to do the
smallest things and most importantly, have an attitude to learn. Nothing’s ever
easy at first but the right attitude and taking autonomy of your own learning
will bring you a long way.
2. Multi-tasking isn’t just a girl thing, it is a must thing
Each employee holds a number of accounts and the
daily tasks changes each day. PR jobs are neither monotonous nor repetitive and
I’ve definitely had one of those days that I’d be scrambling to complete the
deliverables for client A, rush to finish another report for client B, before
finally settling down to join client C’s call. Time management and of course
organising your daily to-dos are key skills you need to be efficient and leave
work on time (yes Rice employees do have a work life balance!).
of which, we do have a fantastic working culture. See?
Rice Photoshoot Day
culture is indeed one-of-a-kind. During my short stint here, I became a ninja
turtle at the Rice Superhero Costume Party, wore a casual outfit at an official
Rice photoshoot because we were ‘celebrating individuality’ and joined
impromptu office parties almost every other week. If that isn’t exciting
enough, every Friday morning, the entire office has breakfast together to catch
up and bond. These little things are the building blocks of a team that cares
for one another beyond a working relationship and a family that I will sorely
As I come
to the end of my internship, I would say I’m a baby rice grain that has been
nurtured well and good. Thank you for the experience Rice and I’ll see you soon